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Beet your personal best!

Beet It Sport is a range of award-winning natural nitrate products made from concentrated beetroot juice - available as 70ml Nitrate 400 shot, 250ml Nitrate 3000 super concentrate or 20g Nitrate 400 crystals.

Why Beet It Sport?

Over the last decade, our beetroot juice has been independently tested by over 300 universities worldwide. There are many beetroot juice supplements marketed to athletes, yet most contain little-to-no dietary nitrate, thus offering minimal, if any, performance benefit. Our Beet It Sport Nitrate 400 shot has been shown to be the only concentrated beetroot juice product to provide an adequate dose of dietary nitrate per serving (400mg).

Backed by Science

Beet It shots have been independently used in over 300 published medical and sports performance research papers since 2009. The research has focussed on the following areas:

Why beet it sport regen cherry+?

The new Beet It Regen Cherry+ is a novel recovery shot containing a mixture of sour cherry juice concentrate (58%) and beetroot juice concentrate (42%) in a convenient ready-to-drink 70ml format. Unlike other cherry juice products, Beet It Regen Cherry+ does not need to be diluted with water meaning it is quick and convenient for on-the-go consumption.